1. India Probiotic Market Forecast & Opportunities, 2019Market . Intelligence . Experts 2. Industry Brief© TechSci Research2Overthepastfewyears,Indiahasbeenwitnessingalargenumberofdeathsduetorisingincidencesofdigestive, diarrhoealandcardiovasculardiseases.AccordingtoastudyconductedbyCentreforGlobalHealthResearchattheUniversityofTorontoandIndianCouncilofMedicalResearch(ICMR),around18.8%ofalldeathsin2010werecausedbycardiovasculardiseasesalone.Thisisconsequently,resultingintoincreasinghealthconcernsandrisinginclinationtowardsprobioticproductsamongIndianconsumerswhichisinturnresultingintoincreasingdemandforprobioticproductsinIndia. Consequently,Indiaispoisedtoofferimmenseopportunitiestobothdomesticaswellasinternationalplayersoperatingintheprobioticsmarketinthecountry.Otherfactorsdrivingthegrowthofprobioticproductsinthecountryincluderisingtrendforfortifiedfoodandgrowingincidencesoflifestyleorienteddiseasessuchasdiabetes.Besidesprobioticproductsforhumans,probioticanimalfeedsarealsobecomingverypopularamongIndianfarmerstofeedtheircattle.Accordingto“IndiaProbioticMarketForecast&Opportunities,2019”,India’sprobioticmarketisprojectedtogrowataCAGRofaround19%till2019.ThemarkethasbeensegmentedintoProbioticfunctionalfoodandbeverages;Probioticdrugsanddietarysupplements;andProbioticanimalfeed.Ofthesesegments,tremendousgrowthisexpectedinProbioticdrugsanddietarysupplementsandProbioticanimalfeedsegment.MajorcompaniesengagedinofferingprobioticfoodproductsintheIndianmarketincludesMotherDairy,Amul,DanoneYakult,Nestle,TabletsIndia,DrReddyLaboratories, UniqueBiotech,ZeusBiotech,etc.MotherDairyhasthedominantpositionintheIndianprobioticfunctionalfoodandbeveragemarket,followedbyAmul.TabletsIndia,ontheotherhand,hasestablisheditselfasamajorbrandinProbioticdruganddietarysupplementmarket.“IndiaProbioticMarketOpportunities&Forecast,2019”elaboratesthefollowingaspectsrelatedtoProbioticmarketinIndia:IndiaProbioticMarketSize,Share&ForecastSegmentalAnalysis–ProbioticFunctionalFoodandBeverages,ProbioticDrugsandDietarySupplements,ProbioticAnimalFeedPolicy&RegulatoryLandscapeChangingMarketTrends&EmergingOpportunitiesCompetitiveLandscape&StrategicRecommendations 3. Table of Contents© TechSci Research31.Research Methodology2.Analyst View3.Global Probiotic MarketOverview4.India Nutraceuticals Market Overview5.India Probiotic Market Outlook5.1.Market Size & Forecast5.1.1.By Value5.2.Market Share & Forecast5.2.1.By Type5.2.2.By Company5.2.3.By Region5.2.4.By Age5.2.5.ByPoint of Sale6.IndiaProbiotic FunctionalFood & Beverage Market Outlook6.1.Market Size & Forecast6.1.1.By Value6.1.2.ByVolume6.2.Market Share & Forecast6.2.1.By Region6.2.2.By Company6.3.Price Point Analysis6.4.Competition Outlook7.IndiaProbiotic Drugs & Dietary Supplements Market Outlook 4. Table of Contents Contd.© TechSci Research47.1.Market Size & Forecast7.1.1.By Value7.1.2.ByVolume7.2Market Share & Forecast7.2.1.By Region7.2.2.By Company7.3.Price Point Analysis7.4.Competition Outlook8.IndiaProbiotic Animal Feed Market Outlook8.1Market Size & Forecast8.1.1.By Value8.1.2.ByVolume8.2Market Share & Forecast8.2.1.By Region8.3.Price Point Analysis8.4.Competition Outlook9.Trade Dynamics10.Supply Chain Analysis11.Market Dynamics11.1.Drivers11.2.Challenges12.MarketTrends12.1.Fortified Foods 5. Table of Contents Contd.© TechSci Research512.2.Encapsulation12.3.Marketing Initiatives12.4.Entry of Foreign Players12.5.Increasing Poultry Business12.6.Probiotic Cultures13.Policy & Regulatory Landscape14.India Economic Profile15.ComparativeLandscape16.Company Profiles16.1.Mother Dairy16.2.Amul India16.3.Yakult Danone India (P) Ltd.16.4.Nestle India Ltd.16.5.USV India16.6.Tablets India Ltd.16.7.Polchem Hygiene Laboratories (P) Ltd.16.8.Karnataka Milk Federation16.9.Unique Biotech Ltd.16.10.Dr. Reddy’s Laboratories Ltd.17.StrategicRecommendations18.Annexure18.1.Sample Questionnaire19.About Us & Disclaimer 6. List of Figures © TechSci Research6•Figure 1:Global Probiotics Market Size, By Value, 2009-2019F (USD Billion)•Figure 2:lndia Nutraceuticals Market Size, By Value, 2009-2019F (USD Billion)•Figure 3:India Probiotics Market Size, By Value, 2009-2019F (USD Million)•Figure 4:People Suffering from Lifestyle Oriented Diseases in India, By Gender, 2012•Figure 5:Diabetic Population in Major Countries, 2013 (Million)•Figure 6:India Probiotic Market Share, By Food Type, By Value, 2013•Figure 7:India Probiotic Market Share, By Food Type, By Value, 2019F•Figure 8:India Probiotics Market Share, By Company, By Value, 2013•Figure 9:India Probiotics Market Share, By Company, By Value, 2019F•Figure 10:India Probiotic Market Share, By Region, By Volume, 2013 & 2019F•Figure 11:India Probiotic Market Share, By Age Group, By Volume, 2013•Figure 12:India Probiotic Market Share, By Age Group, By Volume, 2019F•Figure 13:India Probiotic Market Share, By Point of Sale, By Volume, 2013•Figure 14:India Probiotic Market Share, By Point of Sale, By Volume, 2019F•Figure 15:Number of Supermarkets in India, 2005 & 2011•Figure 16:Internet Users in India, 2010-2014 (Million)•Figure 17:India Retail e-commerce Sales, By Value, 2012 -2015F (USD Billion)•Figure 18:India Probiotic Functional Food & Beverage Market Size, By Value, 2009-2019F (USD Million)•Figure 19:India Probiotic Functional Food & Beverage Market Size, By Volume, 2009-2019F (Metric Tons)•Figure 20:India Probiotic Functional Food & Beverage Market Share, By Region, By Volume, 2013 & 2019F•Figure 21:India Probiotic Functional Food & Beverage Market Share, By Company, By Value, 2013•Figure 22:India Probiotic Functional Food & Beverage Market Share, By Company, By Value, 2019F 7. List of Figures © TechSci Research7•Figure 23:India Probiotic Drugs and Dietary Supplement Market Size, By Value, 2009-2019F (USD Million)•Figure 24:India Probiotic Drugs and Dietary Supplement OTC Sales, 2009-2011 (USD Million)•Figure 25:India Probiotic Drugs and Dietary Supplement OTC Sales, By Type 2009-2011 (USD Million)•Figure 26:India Probiotic Drug and Dietary Supplement Market Size, By Volume, 2009-2019F (Million Tablets)•Figure 27:India Probiotic Drug & Dietary Supplement Market Share, By Region, By Volume, 2013 & 2019F•Figure 28:India Probiotic Drugs & Dietary Supplement Market Share, By Type, By Value, 2013•Figure 29:India Probiotic Drugs & Dietary Supplement Market Share, By Type, By Value, 2019F•Figure 30:India Probiotic Animal Feed Market Size, By Value, 2009-2019F (USD Million)•Figure 31:India Probiotic Animal Feed Market Size, By Volume, 2009-2019F (Million Tons)•Figure 32:India Probiotic Animal Feed Market Share, By Region, By Volume, 2013 & 2019F•Figure 33:India Probiotic Import Value, 2009 –2013 (USD Million)•Figure 34:India Probiotic Import Volume, 2009 –2013 (Tons)•Figure 35:India Probiotic Products Import Share, By Country, By Value, 2013-14•Figure 36:India Probiotic Products Import Share, By Country, By Volume, 2013-14•Figure 37:India Probiotic Export Market Size, By Value, 2009 –2013 (USD Million)•Figure 38:India Probiotic Export Market Size, By Volume, 2009 –2013 (Tons)•Figure 39:India Probiotic Products Export Share, By Country, By Value, 2013-14•Figure 40:India Probiotic Products Export Share, By Country, By Volume, 2013-14•Figure 41:India Probiotic Market Supply Chain•Figure 42:India Disposable Income, 2010 –2014 (USD Million)•Figure 43:India Diabetic Patient Population, 2013 & 2030F (Million)•Figure 44:India Retail Sales, 2008 –2016F (USD Billion) 8. List of Figures © TechSci Research8•Figure 45:India Meat Production, By Meat Type, 2009 & 2010 (Thousand Metric Tons)•Figure 46:India Meat Consumption, By Meat Type, 2009 & 2010 (Thousand Metric Tons)•Figure 47:Amul Probiotic Share in Total Ice Cream Sales, 2013•Figure 48:Amul Probiotic Share in Total Yogurt Sales, 2013 9. List of Tables© TechSci Research9•Table 1:Yakult Revenue Share, By Region, 2013•Table 2:India Probiotic Functional Food and Beverage, By Company, 2014•Table 3:Yakult Probiotic Functional Food & Beverage Prices, 2014 (USD per Liter)•Table 4:Karnataka Milk Federation Probiotic Functional Food & Beverage Prices, 2014 (USD per Liter)•Table 5:Nestle Probiotic Functional Food & Beverage Prices, 2014 (USD per Kg)•Table 6:Amul Probiotic Functional Food & Beverage Prices, 2014 (USD per Kg)•Table 7:Mother Dairy Probiotic Functional Food & Beverage Prices, 2014 (USD per Kg)•Table 8:India Probiotic Drugs and Dietary Supplements Average Selling Prices, By Company, 2014 (USD per 100 Tablets)•Table 9:USV India Probiotic Drug and Dietary Supplement Prices, 2014 (USD per 100 Tablets)•Table 10:Dr. Reddy Laboratories India Probiotic Drug and Dietary Supplement Prices, 2014 (USD per 100 Tablets)•Table 11:Tablets India Probiotic Drug and Dietary Supplement Prices, 2014 (USD per 100 Tablets)•Table 12:Unique Biotech Probiotic Drug and Dietary Supplement Prices, 2014 (USD per 100 Tablets)•Table 13:India Probiotic Animal Feed Average Prices, By Company, 2014 (USD per KG)•Table 14:Polchem Hygiene Laboratories Probiotic Animal Feed Prices, 2014 (USD per Kg)•Table 15:Unique Biotech Probiotic Animal Feed Price, 2014 (USD per Kg)•Table 16:Zeus Biotech Probiotic Drug and Dietary Supplement Prices, 2014 (USD per Kg)•Table 17:Probiotic Products Offered by Different Companies in India•Table 18:India Import Duty Structure for Probiotics, 2014•Table 19:Comparative Chart of Various Probiotic Manufacturers in India 10. Research Methodology Contd. 10BaselineMethodologyOurdedicatedteamofindustryexpertshascomprehensivelymonitoredandanalyzedvariousaspectsoftheIndiaProbioticsmarket.Theteamhasanalyzedvariousindustrysegmentsandspeculatedapositivefutureoftheindustry.Takingintoconsiderationgrowthinvarioussegments,risingdisposableincome,increasingdemandforprobioticsinIndia,acceleratinghealthconcernsamongconsumers,increasingincidencesoflifestylediseases,etc.,ourteamofanalystshasprovidedaprudentanalysisoftheindustry’sperformanceinthefuture. ThiswouldenableourclientsinplanningtheirinvestmentdecisionsandexploregrowthopportunitiesintheIndianProbioticsmarket.Forourstudy,wehavegatheredinformationthroughprimaryresearchsurveyswitharound11probioticsmanufacturersand30suppliersinIndia,followedbyanexhaustivesearchofcrediblepaiddatabases.Ourteamofexpertshasthenprudentlyevaluatedallthecollectedinformationandpresentedtheminachronologicalordertodepictameaningfulandclearpictureoftheprobioticmarket.Inaddition,whilecompilingthedata,wehavealsocross-checkedallthecollectedinformationfrommultiplesourcesanddatawarehousesinordertopresentthemostaccurateandpreciseinformationoftheconcernedindustry.Wehavealsoidentifiedandanalyzedallemergingtrends,includingtheimportantdriversandchallengesthatindustryisconfronting.Wehavealsopresentedvariousforecastsfortheindustrybasedonourin-depthanalysisofmarketdynamics, prevalenttrends,developmentsandgrowthopportunities.Major Companies InterviewedAmulIndia,NestleS.A,DanoneYakult,MotherDairy,USVIndiaPvt.Ltd., UniqueBiotech,TabletsIndiaLtd.Sources:Economic Intelligence Unit (EIU), Hoovers, Business Week, Company Annual Reports, Factiva, One Source and News Articles © TechSci Research 11. Sample Data -Snapshot11© TechSci ResearchX%102030405060708090100110CAGR: X%CAGR: X%Figure 3: India Probiotics Market Size, By Value, 2009-2019F (USD Million)Functional Food & Beverages, 33.00%Drug and Dietry Supplements,33.00%Animal Feed,34.00%Figure 5: India Probiotic Market Share, By Food Type, By Value, 2013100908070605040302010ChinaIndiaUSABrazilRussian…MexicoIndonesiaGermanyEgyptJapanFigure4:DiabeticPopulationinMajorCountries,2013(Million)Functional Food & Beverages, 33.00%Drug and Dietry Supplements,33.00%Animal Feed,34.00%Figure 6: India Probiotic Market Share, By Food Type, By Value, 2019FOthers, 10.00%USV 10.00%Karnataka Milk Federation, 8.00%Theon Pharma, 8.00%Polchem Hygiene Laboratories, 8.00%Tablets India,8.00%Unique Biotech, 8.00%Dr. Reddy8.00%Nestle 8.00%Yakult 8.00%Amul 8.00%Mother Dairy 8%Others, 10.00%USV 10.00%Karnataka Milk Federation, 8.00%Theon Pharma,8.00%Polchem Hygiene Laboratories, 8.00%Tablets India, 8.00%Unique Biotech, 8.00%Dr. Reddy8.00%Nestle 8.00%Yakult 8.00%Amul 8.00%Mother Dairy8.00%CAGR-X%CAGR-X%CAGR-X%CAGR-X%CAGR-X%CAGR-X%CAGR-X%CAGR-X%Figure 7: India Probiotics Market Share, By Company, By Value, 2013Figure 8: India Probiotics Market Share,By Company, By Value, 2019F25-40 years33.00%41-55 years,33.00%55 above,34.00%Figure 11: India Probiotic Market Share, By Age Group, By Volume, 2019F 12. 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